ARPU Analytics

Identify spend drivers by cutomer segment to increase ARPU (Average revenue per user)

ARPU (Average revenue per unit or user) is inherently focused on an individual using Telecom services. Our ARPU measure is most often used in the telecommunications sector to survey the amount of revenue generated per cell-phone users or unit.

  • Increase your Customer Engagement Management. With better understanding of your customer behavior, retention becomes simpler.
  • Augmented analysis and insights on customer spends results in customer satisfaction, loyalty and growth.
  • Use data intelligence to identify the factors for customer attrition and develop an improved customer reactivation strategy.